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The 4.72% is their profit margin.

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The bookmakers instead of offering the true odds of 1/1 will offer both competitors at odds of 10/11, that comes to (104.72%).

Using an odds comparison tool should be part of your betting life bet betting bonus app but just as important is to be responsible when gambling. On OLBG we always advise you bet within your means and have a range of helpful articles dedicated to this. Odds comparison and odds matching sites can be useful, and there are plenty of them out there. The purpose of this article is to help you avoid some common issues and to give some tips about using some of the better ones.

Best Snooker Odds

Yes, bigger odds are better when making bets on an event to happen. If you back something at 2/1 when you could have bet at 3/1 then, it would be a bad decision. This situation is reversed if you are playing the bookmaker, perhaps on a betting exchange, where you want to 'lay' bets at lower odds. There are two options if you are looking for the best odds on horse racing. Firstly, using a betting exchange is one way of getting, in general, better odds than using a traditional bookmaker.

Get The Best Odds

Betfair SP consistently outperforms the normal industry starting price. The other way of finding the best odds on horse racing is using an odds matrix. On OLBG we researched and discovered the best bookie for horse racing. It is to help bettors make informed decisions by identifying the best available odds for your bet. Betting odds represent the probability of a particular outcome. The first thing to remember with all these sites is that they are not there simply to provide a free service. They make money via affiliate links (in a similar manner to the multitude of price comparison sites on the internet) and what they want you to do is to click through their flashing banners or coloured bookie icons to sign up to the bookmakers. Please read this article on bookmakers and affiliate links for more information about this subject, and in particular how not to end up with a poor free bet instead of the best one.

• SportyTrader: Popular in Europe for football/soccer, with detailed head-to-head stats
• Bettingsports: Strong coverage of North American sports leagues and futures markets
• Tipstrr: Community-driven with odds comparison alongside tipster performance tracking
• VSiN: Odds screen tailored for professional bettors with focus on line movement
• Oddspedia: Extensive global coverage including casino and poker bonuses

Most of these sites allow the facility to click through to the bookmaker site, either to sign up or to load a betting slip.

Bookmakers can trace these links, and know that people who use these sites are likely to be looking for value. Although there is no direct evidence that using these clickthroughs results in faster limits, I would suggest only clicking through if there is no alternative, eg if the signup offer is the best around or if you cannot find the relevant market on the bookie’s site. Remember that any software of this type is only as good as its programmer. It is quite possible for mismatches to occur – I have seen “arbs” where the back bet was for full time and the lay for half time, and other similar errors. Always check the odds and markets at both bookie and exchange before you part with any money.

How to Enter Odds Stake and Free Bet Details Correctly

Punters can choose between decimal, fractional and American odds and this can easily be changed using the drop down in the top right-hand corner of the page. Once you have found the best odds, click on the odds displayed to be taken straight to the bookmaker to place your bet. Finding out which bookmaker has the best odds on one selection is very simple when using odds comparison sites but what if you are placing a more complex betting accumulator or any other type that involves multiple selections? Fortunately most odds comparison sites will now allow you to put each selection you want to back into a bet basket. When you have added all your selections that you want to bet on you are able to view your bet basket and see which bookie offers the best combined odds on all of your selections.

Applying the Knowledge

Each bookie's odds on each accumulator will be displayed so that you can be sure you are getting the best odds and it is worth remembering that differences in odds as they can be huge! Odds comparison sites not only compare the prices from all of the top bookmakers, but also the most reputable betting exchanges. Some betting exchanges charge 5% commission, but the odds displayed on their sites don't take this commission into account which can sometimes be confusing, especially If you are trying to decide if a traditional bookmaker or betting exchange is best. That commission is sometimes taken into account on odds matrix but on others it is not. When it is automatically set to reduce the available odds by commission you can compare the correct exchange prices with the traditional bookmaker prices.

Save Time on Comparing Odds

If you pay less than 5% commission then there is also the ability to change the commission rate on the site. Odds comparisons will usually have some extra time saving tools to help the punters, they can also feature a section on where to access any special offers and free bets. One of the tools available is the Bet Basket. Most people who bet on the 1x2 markets on football each week combine their fancied selections to form an accumulator whilst doubles and trebles can be popular bets on other sports too. You can spot which bookie is best for each bet on the relevant market pages but it is more complicated comparing the combined odds of several selections and this is where the Bet Basket comes in. The best known of these are and although there are others.

Mobile Betting Sites and Apps: Betting on the Go

Simply add each of your favoured selections to your Bet Basket and you'll then be able to see the combined odds of those selections at each bookie. This will make picking the best bookie for your bet as easy as if you were placing a single. Odds comparison sites also give you masses of information about all of the day's betting markets. You will have the ability to browse the steamers, drifters and sleepers of the day. Steamers are selections that have been very well backed throughout the day, this may be because they were simply overpriced early on or it can also mean an outcome is very strongly fancied.

What are negative number odds?

Following other people's money can often be profitable if you are careful what you are betting on. Many of the tipsters on social media networks just follow the money with little or no form study, this is not something we would recommend rather it should just be another string to your bow. An example of this would be unraced horses, when one is strongly fancied but there is no form. Likewise you can also see the biggest drifters of the day. Drifters are bets that people generally don't want to back so the bookmakers are offering bigger odds to entice people in.

Odds Quality, Margins and Value

Selections that drift can and do win. Sleepers are selections that are much bigger at one bookmaker than the rest. This may be because they simply don't fancy it but is most commonly because the traders have been slow to react to changes in the market. This is a particularly good tool for trading. The bookmaker with the best odds in general, if not looking to specialise is a specific sport, or market, would be bet365 who day in day out offer great odds on all types of sports, events, and specialised betting markets from their betting website. They cover a multitude of different sports and the layout is based around comparing the odds at different bookmakers on the same event. They tend to get their feeds direct from the bookies but are often subject to some delay.

Odds Comparison

The bookies all construct their books based on percentage probability and understand it fully, we as punters need to do the same. The bookmakers are in business to make a profit. They build in a profit margin on all events, this is called the overround. In a two runner race the true odds are 1/1 or even money - 50/50. (100%) The bookmakers instead of offering the true odds of 1/1 will offer both competitors at odds of 10/11, that comes to (104.72%). Typically the best available odds on each selection are highlighted in bold. This is extremely useful if you know exactly what you want to bet on and want the best available price on your selection. These sites are also useful for identifying whether the price at the bookie you are looking at is in line with other bookies or over generous (in which case it could be a palp). They also have a useful role to play in determining whether a bookie has reformed the market on a race after a non runner (see this article on rule 4). Horse racing odds comparison site for Australian bookies: When betting on horses at Australian bookies please be extra careful that the odds you are betting at are fixed odds – don’t automatically trust odds comparison sites, especially if you have found a large arb.

These are designed to help with matched betting, in particular the signup offers. Some also have odds comparison pages as above. The number of free odds matching sites is dropping and those which are available have a time lag, for example out free version of the sports arb finder Odds matching sites tend to get their odds via an odds comparison site (although ours gets them from the bookies odds feeds), and are therefore subject to similar delays and any problems with the odds feeds from the original site.

• Oddschecker: Comprehensive coverage of sportsbooks with real-time odds across major sports
• BetBrain: Aggregates odds from hundreds of bookmakers and betting exchanges
• OddsPortal: Features detailed odds history and line movement charts
• BettingExpert: Focus on value betting with tools to identify statistical discrepancies

They usually work on a very limited range of markets (eg football match odds), and often come with an inbuilt calculator to calculate your lay stake at the exchange. These sites are useful for finding the best match for a free bet or qualifier, or if you are tackling a WR. They are of limited use to arbers because of the delay. Some sites have sections which find surebets (dutches) and arbs. This information is valuable and you will normally have to pay for good upto date information. However there are sites which allow free access, although they normally reserve the biggest arbs for their paying customers, and there may be a waiting list. We now have a dutching tool on the BetClub site from the same provider as our sports arb finder. These sites list arbs across all the bookies covered and all the sports or markets covered, with the best arbs at the top. The more sophisticated (usually paid) ones have filters where you can choose which bookies to look at and whether or not to look at dutches as well as arbs, and may also cover many more sports and allow you to filter those too.